MARKSIM® verifies potential product/service ideas across different positioning strategies in the most promising target groups.
MARKSIM® identifies which pricing model produces the maximum in acceptance and purchase intention.
MARKSIM® identifies and assess the most promising target groups’ preferred sales channels.
MARKSIM® verifies which product name, branding or campaign will produce the most attractive results.
MARKSIM® segments markets based on target groups’ most preferred product characteristics.
MARKSIM® tests new product ideas against the competition and assesses your own and competitors’ launch plans.